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Muse of the Month: Bella Rychter
This month, we’re featuring Bella Rychter, a creative business owner and long-time friend of the brand. Chasing the sun between Bali and Australia, Bella is the ultimate coastal cool girl, channelling simplicity and timelessness in everything she does.
What’s your favourite Alana Maria piece and why?
My matching Forever bracelet with my partner. I haven’t taken it off since. It was so much fun coming into the Bondi store for Valentine’s Day and making a memory together.
What’s a piece of jewellery you can’t live without?
The Milos necklace is fine enough to work with every outfit and has become a staple around my neck.
What are your everyday jewellery staples?
Rings. Lots of gold rings. Currently wearing the Viola and Ikaria ring every day.
Can you share a special memory tied to a piece of jewellery?
My grandma shared a special ruby ring with me when I was young. It means a lot because she carried it all over Poland her entire life. I’m too scared to even wear it out of the house.
What’s your profession and how does it impact the fashion industry?
I’m currently launching my brand, ISAH. Inspired by places I’ve travelled to and will never forget, I hope to share that feeling through my sandals.
What’s been your most exciting career moment so far?
ISAH (again). I work on my brand every day and obsess over every last detail. I can’t wait to share it with everyone.
What’s a good piece of advice you’ve received recently?
Rejection is redirection.
What advice would you give to someone starting in your industry?
In six months’ time, you’ll either have six months of progress or six months of excuses. It’s up to you.